Tuscanini Gelato
One of the biggest indicators of summer is coming is starting to work on ice cream visuals, and we received such a request from Heart Works at the beginning of summer of 2022. They wanted to link an “Italian” feel to the ice creams, and mood board was pretty simple:
Advertising Agency: PPM, São Paulo, Brazil
Creative Director: André Marques
Art Director: Rodrigo Bueno, André Marques
Copywriter: Diego Goes
Illustrator: Estúdio Gelmi
Tuscanini Ice Creams were coming in pints; therefore, instead of cones, the sculptures would come out of pints. Also, we’d be adding concepts that are well known by the public as “Italian”; Colosseum, Pisa Tower & Gondola.
In short, we came up with the work below.
Brand: Tuscanini Foods
Agency: Heart Works
Post-Production: Mehmet Turan (35milimetre)
3D Artist: Emre Zorer
