Blog

Mehmet Turan Mehmet Turan

The Impact of Visual Quality on Amazon Product Sales: A Comprehensive Guide

As the world's largest online marketplace, Amazon has become a go-to destination for millions of customers searching for products. With such a vast array of options, it's important for sellers to make their products stand out from the competition. One crucial element that can significantly impact product sales is visual quality. In this article, we'll explore how visual quality affects Amazon product sales and offer actionable tips for improving your product's visuals.

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Mehmet Turan Mehmet Turan

Sony Atmos Soundbar Visuals

We lately worked on visual campaigns for 360 Spatial Sound Mapping Dolby Atmos®/DTS:X® 5.1.2ch Soundbars for Sony Europe. Visuals to support the campaign web banners & visuals for social media & web.

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Mehmet Turan Mehmet Turan

Sony Speaker Campaign

Social media campaign for new Sony Headsets & Speakers:

  • WH-1000XM5

  • Linkbuds WF-L900

  • SRS-XB13

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Mehmet Turan Mehmet Turan

3D Mockups & How We created Marble Table Mockups?

In today's fast-paced business world, staying ahead of the competition is important. One way to do this is by using 3D mockups. A 3D mockup is a virtual representation of a product or design that can be viewed from multiple angles. This article will explore what 3D mockups are and their advantages.

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Mehmet Turan Mehmet Turan

daio: Compositing 3D Renders on to Stock Imagery

From time to time, we get requests from startups, sometimes, they are at an early stage, and everything is a concept, and sometimes, they are not yet produced. daio fit into the latter category. While the product was in production brand wanted the website ready and lived. In that case, we needed to create scenes to be ready.

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Mehmet Turan Mehmet Turan

Future of Robots

This time we are picturing the future of robots. Our client is DFA Robotics from Japan, and they want to create awareness of the future of robots and their everyday use. They predict just like rental flats or cars; people will start investing in robots and start earning passive income as they work; maintenance of these robots will be critical as well, so already there is an army of maintenance personnel providing service for uninterrupted service of these robots. Finally, as more and more devices communicate with each other, they will “know” what others know and act accordingly, which will improve our lives tremendously. More and more repetitive jobs that don’t bring career advancements will be left to robots.

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Mehmet Turan Mehmet Turan

Orca: Self Driving Transport Vehicle

Meet Orca, the nimble electric cargo AV that goes where others can't. With its tiny footprint, slender profile, and high efficiency, it's designed to move countless smaller payloads with greater speed and agility, at a lower cost per mile, than any alternative.

For this project, Orca Mobility asked us to visualize their vehicle in real-life scenes.

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Mehmet Turan Mehmet Turan

Tuscanini Gelato

Tuscanini Ice Creams were coming in pints; therefore, instead of cones, the sculptures would come out of pints. Also, we’d be adding concepts that are well known by the public as “Italian”; Colosseum, Pisa Tower & Gondola.

In short, we came up with the work below.
Brand: Tuscanini Foods
Agency: Heart Works
Post-Production: Mehmet Turan (35milimetre)
3D Artist: Emre Zorer

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Mehmet Turan Mehmet Turan

ZF Advertisement Renders

ZF is a global technology company supplying systems for passenger cars, commercial vehicles, and industrial technology, enabling the next generation of mobility. ZF allows vehicles to see, think and act. And as autonomous vehicles are new, they require a lot of visuals to pass their message. As 35milimetre, we have been working with ZF for more than a year.

Lately, we have created some non-branded 3D vehicles for ZF to use on lifestyle ads.

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Mehmet Turan Mehmet Turan

What is best for you; Photography or 3D? (maybe both)

From time to time, we get requests from client candidates; they are usually unsure if they should use photography or go and take the 3D path and get 3D renders. So how can you decide if you need 3D design and render or go with photography?

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Mehmet Turan Mehmet Turan

DRNX

DRNX is a Sugar-Free Adaptogenic Water brand that 35mm worked from scratch almost with only a single technical drawing file and labels of the bottles.

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Mehmet Turan Mehmet Turan

Budgeting for 3D Projects

You decided to create visuals your 3D visuals in 3D, you don’t have any or much experience in this genre. So what will be the cost?

The most critical part is if you already have the 3D model of your product. Even if you don’t have it, the factory which produces your products might have it. In that case, if you can convince them that you need these models, that may help you and the 3D designer. The second best option would be the technical drawings of the product.

So our first cost item is;

3D modeling cost: This is the cost of creating the 3D model for each item.

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Mehmet Turan Mehmet Turan

3D for Product Visuals, Pros and Cons

Some clients come to our website for retouch work from time to time, but they don’t yet have photos at hand. They dream of something, though yet don’t know how to achieve it. In such cases, I inform them of two choices as it won’t be feasible for us to fly to Houston or Sydney to shoot many product images. However, it’s very critical to show these both as standalone as well as in lifestyle images. In this case, we propose two options;

  1. Organize a Photoshoot

  2. Create 3D modeling of the product and render visuals

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Mehmet Turan Mehmet Turan

We're Now On Top 3 on Creativepool List

For many years we have been included in the Top 25 freelancer list of Creativepool. In short, they globally list the top 25 influential & inspiring artists in different art categories.

We have been part of the top 25 lists since the end of 2018, initially in the retoucher category. We have been ranked as the top retoucher by the end of 2020.

In 2021 they decided to move to the 3D Artists category as we heavily use 3D renders in our projects.

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Mehmet Turan Mehmet Turan

Creating Cosmetic 3D Hero Visuals: Hanalys

It's not uncommon to see a brand comes to us for some hero shots but don't want to spend time and budget on a photo production.

Hanalys is a cosmetic hair brand from France that came precisely with these requirements. They needed high-end visuals for their homepage but didn't want to deal with a photo production, and they had a clear vision of what they needed.

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Mehmet Turan Mehmet Turan

Cadiat

What is Cadiat System?

Trucking continues to be the prime mode of transport around the globe, accounting for over 80% of total freight costs. With static and constrained infrastructure, intelligent solutions are required to provide for the increasing demand and volume of goods. While at the same time mitigating the high cost of conventional fuel, including the resulting environmental impact.

Cadiat's pioneering autonomous intelligent trailer allows operators to improve conventional productivity from 50 ton-miles per dollar to over 700. All while using entirely renewable energy, producing zero emissions.

Cadiat solutions combine innovative electric powertrains capable of efficiently moving max-weight loads with operator-led autonomous systems to increase payload per driver by order of magnitude.

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Mehmet Turan Mehmet Turan

The Coffee Wagon

There are times due to different reasons a project doesn’t start with strong visuals, but our customers judge us with the quality of our visuals, especially when a business is about to take off. The Coffee Wagon is an online high-quality coffee ground and bean coffee sales portal in the UK.
Initial images they came with weren’t at best, and although they could be edited and made to work, my suggestion was to ditch the whole project and create the visuals in 3D.

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Mehmet Turan Mehmet Turan

Snowlenz

How we created a 3D product visual using technical drawings and smartphone photos of the goggles.

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