When it comes to editing product photos to create highly effective advertisement images, there are several details that one should care about. The following are some of the most important details to consider:

Retouchers provide the final touches to an image to create the best they can be. 70%-80% of the quality depends on the photo; therefore ends at the photographer except for cases that require compositing. I regularly get cases that I tell my client not to spend extra money on me because the photo quality isn't good enough to receive satisfactory results. It will be a waste of resources.

Photographer: Gregory Boussac
Art Director: Diane de Cadoudal
Retouch & Color Toning: Mehmet Turan