Beverage packaging design is an ever-evolving art that plays a crucial role in product branding and marketing. With consumer preferences and trends constantly changing, it's important for beverage brands to stay on top of the latest packaging innovations and styles. In this blog post, I'll highlight some of the top online resources to check out if you want to get inspired and see where beverage packaging design is headed. Whether you're a beverage brand owner, product developer, graphic designer, or just someone interested in cool new packaging, these sites showcase beautiful, creative designs across various drink categories like water, soft drinks, juices, alcohol, and more. By regularly browsing these sites, you can gain insight into new materials, structural techniques, color palettes, and visual aesthetics influencing the beverage packaging space. So, read on to discover some of my favorite go-to sites for checking out cutting-edge beverage package designs!

The alcoholic beverage industry constantly evolves to meet changing consumer tastes and trends. From new flavors to innovative packaging, brands are getting creative to stand out on crowded liquor store shelves. I'll explore some of the latest developments in alcoholic beverage bottle and label design and photography styles for ads as I go through many visuals from various web sources such as Behance, Ads of the World, and LinkedIn. Understanding these trends can help inform branding and marketing strategies in this competitive market.

From time to time, we get requests from startups, sometimes, they are at an early stage, and everything is a concept, and sometimes, they are not yet produced. daio fit into the latter category. While the product was in production brand wanted the website ready and lived. In that case, we needed to create scenes to be ready.

DRNX is a Sugar-Free Adaptogenic Water brand that 35mm worked from scratch almost with only a single technical drawing file and labels of the bottles.

Photographer: Gregory Boussac
Art Director: Pauline Lemoine
Retoucher: Mehmet Turan

With the ad agency Eyedea, a long time client of ours, provided a brief to show this premium brand in non-saturated and down to earth backgrounds. The images were shot according to the mood board and preselected backgrounds by the agency, while one scene is created in-studio without any background.